Christina worked with the LUXE L’Oreal brands, primarily Kiehl’s, to:

  • Managed day-to-day organic social media engagement, maintaining brand voice and strengthening consumer relationships across Instagram, TikTok, X, and Facebook

  • Partnered with creative marketing team to brainstorm and execute social-first campaigns, influencer initiatives, and branded content
    Conducted market research to identify trends, transforming insights into engaging content strategies that align with marketing objectives

  • Utilized Salesforce and Sprinklr to execute social media strategies, track performance, and report on key metrics

  • Sourced and collaborated with influencers and creators for gifting opportunities (Seeding & Gifting/Surprise & Delight)

  • Delivered timely responses to high-volume consumer inquiries, achieving a 100% response rate with an average 11-hour turnaround

Examples of Work:

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